Mike Davis

CEO & President

Mike was named Valpak CEO in May 2017, bringing more than 20 years of executive leadership experience of growing companies in the media industry. He has held senior management positions in sales and marketing, sales operations, new product development, and new media marketing campaigns. Most recently, Mike was CEO of Rhapsody International/Napster, a music streaming company. He has also worked for other media and entertainment companies such as Cinram Group, Universal Music Group and Alliance Entertainment. Alliance is owned by Platinum Equity, the Los Angeles-based private equity firm that purchased Valpak in early 2017. In addition, Mike has worked for TPG Growth, a capital market company, and The Gores Group, a global private equity firm.


Chris Cate

Chief Operating Officer & Chief Information Officer

Chris is responsible for leading all technology, digital, manufacturing, and operational support groups across the organization. He has over 25 years of technology and business experience leading transformational change. Under his leadership, Valpak has used technology to create competitive advantages, create and grow new product lines and implement Agile Enterprise principles that have driven complexity and costs out of the organization. Today, Chris is leading a digital transformation of the sales organization, moving from paper to digital based processes.

Chris is also active in the community, serving as a board member and Past Chairman of the Tampa Bay Technology organization. Chris holds a bachelor’s degree in Management Information Systems from the University of South Florida.


Jay Loeffler

Vice President of National Sales, CPG & OTC

Jay is responsible for developing the retail grocery, CPG and consumer healthcare business segments for Valpak and SKUlocal. With more than 11 years of sales and marketing leadership experience, Jay has a proven track record of driving sales growth in a broad range of business sectors. Under Jay’s leadership, his team has continued to double revenue and volume year after year. He previously served as Director of National Sales and Manager of Corporate Strategy. Before joining Valpak, Jay worked for Wachovia Bank and Turner Broadcasting in sales and marketing.