3 Ways to Tap Into Influencer Marketing

3 Ways to Tap Into Influencer Marketing

Influencer marketing is the buzzword of the decade, with Insta-stars and YouTube vloggers heating up the airways with sponsored messages that are viewed, liked, and shared millions of times. Does this social media frenzy lead to true sales? Many consumer packaged goods (CPG) marketers think it does — and they’re leveraging the power of creators’… Read More

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